THE 2023 GOVERNOR’S CUPS
From Site Selection magazine, March 2024
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By RON STARNER
Executive Vice President of Conway, Inc.
ron.starner@siteselection.com
The 2023 Governor’s cup
A newcomer to the winner’s circle and a 12-time repeat winner explain their strategies for corralling enough capital investment projects to claim the Cups.
Maybe it’s a coincidence, or maybe not. But the two states with the highest construction employment increases between December 2022 and December 2023 are the same states claiming the 2023 Governors’ Cups for total qualified projects and total projects per capita.
Texas wins its 12th consecutive Cup for total projects, weighing in at 1,254 — more than twice the number in second-place Illinois, which logged 552. Rounding out the top five are Ohio (462), California (374) and Georgia (318). Texas also saw the largest increase in construction jobs in 2023, at 32,800 or 4.3% more than the previous year, according to Associated General Contractors of America (AGC) data released in January 2024.
South Dakota for the first time is the winner of the Governor’s Cup for total projects per capita, with 40 projects. (The state’s population is roughly 910,000.) Illinois ranks second, followed by Kentucky with 192 projects, Texas and Ohio. AGC credits the Mount Rushmore State with the largest percentage increase in construction jobs in 2023, at 20.8% or 5,200 such jobs.
It’s a safe bet that many of the construction workers in Site Selection’s winning states worked on the qualified projects resident in the Conway Projects Database, used to determine the Governors’ Cup rankings and the Top Metros and Micropolitans also found in this issue. Qualified means projects are private sector and meet one or more of these criteria: 20 or more new jobs created, 20,000 or more sq. ft. of new construction and/or capital investment of at least $1 million.
Following are interviews with South Dakota Governor Kristi Noem and Texas Governor Greg Abbott, who explain their strategies for attracting capital investment and keeping it in-state once a facility is built and the job openings are filled. Site Selection salutes the governors and economic development professionals working in the trenches in all the high-ranking states for their strong performance in 2023.
Congratulations again on our recognizing Texas in November as having the nation’s best business climate, and on Texas securing its 12th consecutive Governor’s Cup. Being the world’s eighth largest economy helps, but where else should credit for these accomplishments be directed?
Gov. Abbott: Thanks, Mark. I am proud Texas has been recognized by Site Selection for the best business climate in the nation and has again earned the much-coveted Governor’s Cup. We have quite the collection now, but there’s always room for more.
Thanks to the unmatched productivity of our young, skilled, diverse and growing workforce, Texas is the eighth-largest economy in the world. We have also experienced faster economic growth than the nation for five quarters in a row. Today, we lead the nation in exports and high-tech exports. And here in the state where the microchip was first born, the future of America’s semiconductor industry is already building for tomorrow as Texas ranks as the top state for semiconductor manufacturing and exports.
When choosing where to relocate or expand their businesses, more innovative industry leaders find themselves at home in Texas. They recognize the competitive business advantages found only in Texas. Industry-leading CEOs cite our pro-growth economic policies — with no corporate income tax and no personal income tax — along with our strong and growing workforce, easy access to global markets, robust infrastructure, and business-friendly regulations.
Texas offers room for businesses of all sizes to grow and their employees to succeed, to afford a home, and to enjoy a high quality of life in communities across our great state. In Texas, economic development is a team sport. It takes the work of many economic development organizations — both at the state and local level — working together to ensure Texas continues to lead the nation in relocation and expansion projects.
Together, we are building a bigger, better Texas.
2023 top texas projects
Texas added more jobs in 2023 than any other state. Is this mainly generic growth, or is it more about companies moving to Texas from elsewhere?
Gov. Abbott: Texas is America’s jobs engine. Perhaps the greatest testament to the strength of the Texas model can be summed up in four simple words: More Texans are working. More Texans are working today than ever before in our state’s history. In fact, more Texans are working than 46 states have residents.
Thanks to the diverse industries investing in Texas, all major industry sectors in the state expanded over the year. And month after month, we continued to smash all previous records for total jobs, the number of Texans working, and the size of the Texas labor force.
A significant number of these jobs come from our already existing Texas companies, who choose to grow and expand in Texas. But we also welcome new companies that are relocating here from high-cost, overly regulated states and countries.
A magnet for talent and business investments, Texas proudly tops the nation for job growth through business relocations. And as home to more Fortune 500 headquarters than any other state, hundreds of publicly traded firms, and 3.2 small businesses and startups already growing here, Texas will long be a jobs juggernaut.
In the past, traffic congestion in the metros has been a concern. How is Texas’ infrastructure keeping up with all the growth?
Gov. Abbott: Thanks to our booming economy, Texas is making a historic 10-year, $142 billion investment to strengthen our roadways and build a next-generation transportation network.
Through this record transportation investment project, we are further improving roadway congestion and safety to meet the growing needs of Texans in our large metros, rural communities and everywhere in between. This plan not only connects Texans from every corner of our state, it also ensures that Texans and Texas businesses benefit from a robust infrastructure network to continue to thrive for generations to come.
In November, you approved the Texas Workforce System Strategic Plan for 2024 to 2031. What should readers know about how this plan will deliver the workers they will need in the future?
Gov. Abbott: With another Governor’s Cup win, Texas continues to dominate the nation for attracting job-creating business investments from across the country and around the world. Our young, skilled, diverse, and growing labor force and our No. 1 business climate are among the top Texas advantages that allow companies to grow and hardworking Texans to succeed.
To continue to meet the needs of employers in both expanding and emerging industries, Texas is making ongoing and significant investments in education, workforce development, and reskilling and upskilling programs. The Texas Workforce System Strategic Plan was developed by the Texas Workforce Investment Council, which is a part of my Economic Development & Tourism Office. Together with state agency partners and industry, they develop an eight-year plan which drives the workforce system activities across Texas.
More than 4 million Texans participate annually in workforce system programs administered by the state’s workforce system partners. The recently released Texas Workforce System Strategic Plan establishes a clear line-of-sight between workforce system goals, actions and outcomes, leading to a highly skilled and well-educated workforce for the next decade and beyond.
Is the border crisis having any effect on Texas’ ability to attract investment?
Gov. Abbott: From day one, President Joe Biden’s reckless open border policies have created an ongoing crisis at our southern border as record levels of illegal immigrants and deadly drugs like fentanyl pour into our country. While the federal government ignores this crisis, Texas continues to hold the line to defend our border communities, our state — and the nation.
Despite President Biden’s failure to act, Texas continues to prosper and attract investment even in the face of this crisis. Our vibrant communities in the Rio Grande Valley and across the border region are critical to the booming Texas economy. With a young, skilled, diverse, and growing workforce, we have seen continuing high levels of economic development projects in a region that offers unmatched potential for growth.
We are focused on ensuring the safety of all Texans across our great state as we continue to build the Texas miracle and grow our great economy.
You recently returned from an economic development mission to India. What are some takeaways that would be of interest to site selectors?
Gov. Abbott: At the end of January, I was proud to lead my second economic development mission to India, joined by Cecilia, Secretary Nelson and economic development, business and community leaders from across Texas.
According to Indian industry estimates, Texas is the most popular destination for Indian FDI capital investment and jobs created in the United States. In the last decade, companies from India have invested $1.4 billion in capital investment, creating more than 10,300 jobs. In 2022, Texas’ total trade with India totaled $20.4 billion, making India the state’s 11th-largest total trade partner.
Traveling to Mumbai and New Delhi, we met with company executives, business leaders and government officials to encourage continued trade, job creation and capital investment in Texas. Industries of focus included aerospace, cultural tourism, energy, information and communication technology, manufacturing, semiconductors and more.
As a result, I look forward to growing the already-strong economic partnership between India and Texas. This mission also strengthened our understanding of the deep cultural tenets share by the people of Texas and India: family, faith, compassion, and hard work. And I am confident this enduring bond and strong collaboration will continue for years to come.
2023 top texas projects
How did the 88th Legislature advance your economic agenda?
Gov. Abbott: Our mighty Texas economy produced another record — the largest budget surplus ever in Texas as we headed into the 88th Legislative Session. Knowing those dollars belong to Texas taxpayers, I was proud to sign into law the largest property tax cut ever in the history of our great state: $18 billion, later approved overwhelmingly by Texas voters.
In addition to also delivering a historic and transformative investment in higher education, other priority legislation I signed into law will increase the competitiveness of Texas community colleges through a performance-based funding system.
The Texas Jobs, Energy, Technology, and Innovation (JETI) Act is a new competitive economic incentive program to attract large, capital-intensive economic development projects, bringing new investment and creating new, good-paying jobs in Texas communities.
The Texas CHIPS Act creates the Texas Semiconductor Innovation Consortium (TSIC) and the Texas Semiconductor Innovation Fund (TSIF) to leverage Texas’ investments in the semiconductor industry, encourage semiconductor-related companies to expand in the state, further develop the expertise and capacity of Texas institutions of higher education, and maintain the state’s position as the nation’s leader in semiconductor manufacturing. The TSIC and TSIF will be administered by the Texas CHIPS Office, a newly formed division within my Economic Development & Tourism Office.
Other new programs include the creation of the Texas Space Commission and the Texas Aerospace Research & Space Economy Consortium, the Texas Small & Rural Community Success Fund Program, specialty business courts and more.
Along with the existing “deal-closing” Texas Enterprise Fund, Texas will continue to make strategic investments to maintain our competitive advantages and ensure we have the economic development tools and programs to remain the premier destination for business in 2024 and beyond.
What business climate measures do you consider to be priorities for 2024?
Gov. Abbott: In Texas, we want businesses to succeed. Because when businesses succeed, all Texans succeed. That is the secret to our No. 1 business climate, as recognized by Site Selection in November.
Texas moves at the speed of business. By cutting red tape and burdensome regulations, businesses find the freedom to grow, and Texans have the tools to prosper.
There is also a common thread of teamwork and collaboration in our approach to economic development, and these partnerships are the key to our economic development success in Texas. I look forward to continuing to work alongside our state, local and regional economic development partners, as well as leaders in business and industry, as we keep Texas the best state for business — and home to yet another Governor’s Cup.
Governor Noem, congratulations to South Dakota on winning its first Governor’s Cup.
Gov. Noem: Thank you so much for recognizing South Dakota. We have a great team. A lot of times we focus on projects so much that we forget to celebrate. This will give us a good reason to celebrate.
The Freedom Works Here campaign to attract workers to South Dakota appears to be a huge success. Can you discuss its origin and results so far?
Gov. Noem: The number one issue I’ve been hearing about for the last 18 months is workforce. We broke the national record for the lowest unemployment in 2023 with the rate of 1.7%. Businesses are willing to train people on the job, but we needed to recruit those individuals. We started a conversation about how to convince people to move to South Dakota, and we wanted that to be very nimble but very targeted. We did a lot of data collection around the country and we found up to 8 million people who were willing to move for a job. That was very encouraging to us. We went back to those individuals, had more conversations, did some more studies and found about 3 million people willing to move to South Dakota.
This campaign was not just targeting everybody in the country with TV ads or digital ads. There was some of that because we recognized that there would be some organic interest. But we also specifically targeted individuals that we knew might be interested in moving to our state and gave them much more exposure to the marketing campaign. We talked in these ads about our ability to train people on the job and our apprenticeship programs. We’ve had more than 8,500 people come here and fill jobs. Every day we get calls from mayors or city council members that say this campaign is extremely effective, and it’s only six months old. Every governor is charged with filling workforce needs. I’ve been a big believer the last several years that the state that has the workers is the state that wins.
Freedom seems to be a notion behind much of South Dakota’s success. The Cato Institute recently named it the third freest state overall and third also in terms of economic freedom. How do you define freedom in the context of a state’s business climate?
Gov. Noem: A lot of it is freedom from a government that inserts itself in business decisions. I was just asked three times today why I don’t mandate certain things. I was asked in an interview recently why South Dakota didn’t mandate E-Verify for all our businesses. That’s never been our model here in South Dakota. Our model is to work with businesses and leave them as much flexibility as possible so that they can be successful. It helps them be more efficient too. If they spend more time out there being profitable and plugging resources back into their employees, that creates a healthier state for us than me forcing them to spend more time filling out paperwork or dealing with needless regulations. I view our business economy as a partnership. It’s not the government telling businesses what to do. I am partnering with them and asking what we can do to help them be more successful. That’s a very different mindset.
In the past, traffic congestion in the metros has been a concern. How is Texas’ infrastructure keeping up with all the growth?
Gov. Abbott: Thanks to our booming economy, Texas is making a historic 10-year, $142 billion investment to strengthen our roadways and build a next-generation transportation network.
Through this record transportation investment project, we are further improving roadway congestion and safety to meet the growing needs of Texans in our large metros, rural communities and everywhere in between. This plan not only connects Texans from every corner of our state, it also ensures that Texans and Texas businesses benefit from a robust infrastructure network to continue to thrive for generations to come.
In November, you approved the Texas Workforce System Strategic Plan for 2024 to 2031. What should readers know about how this plan will deliver the workers they will need in the future?
Gov. Abbott: With another Governor’s Cup win, Texas continues to dominate the nation for attracting job-creating business investments from across the country and around the world. Our young, skilled, diverse, and growing labor force and our No. 1 business climate are among the top Texas advantages that allow companies to grow and hardworking Texans to succeed.
To continue to meet the needs of employers in both expanding and emerging industries, Texas is making ongoing and significant investments in education, workforce development, and reskilling and upskilling programs. The Texas Workforce System Strategic Plan was developed by the Texas Workforce Investment Council, which is a part of my Economic Development & Tourism Office. Together with state agency partners and industry, they develop an eight-year plan which drives the workforce system activities across Texas.
More than 4 million Texans participate annually in workforce system programs administered by the state’s workforce system partners. The recently released Texas Workforce System Strategic Plan establishes a clear line-of-sight between workforce system goals, actions and outcomes, leading to a highly skilled and well-educated workforce for the next decade and beyond.
Is the border crisis having any effect on Texas’ ability to attract investment?
Gov. Abbott: From day one, President Joe Biden’s reckless open border policies have created an ongoing crisis at our southern border as record levels of illegal immigrants and deadly drugs like fentanyl pour into our country. While the federal government ignores this crisis, Texas continues to hold the line to defend our border communities, our state — and the nation.
Despite President Biden’s failure to act, Texas continues to prosper and attract investment even in the face of this crisis. Our vibrant communities in the Rio Grande Valley and across the border region are critical to the booming Texas economy. With a young, skilled, diverse, and growing workforce, we have seen continuing high levels of economic development projects in a region that offers unmatched potential for growth.
We are focused on ensuring the safety of all Texans across our great state as we continue to build the Texas miracle and grow our great economy.
You recently returned from an economic development mission to India. What are some takeaways that would be of interest to site selectors?
Gov. Abbott: At the end of January, I was proud to lead my second economic development mission to India, joined by Cecilia, Secretary Nelson and economic development, business and community leaders from across Texas.
According to Indian industry estimates, Texas is the most popular destination for Indian FDI capital investment and jobs created in the United States. In the last decade, companies from India have invested $1.4 billion in capital investment, creating more than 10,300 jobs. In 2022, Texas’ total trade with India totaled $20.4 billion, making India the state’s 11th-largest total trade partner.
Traveling to Mumbai and New Delhi, we met with company executives, business leaders and government officials to encourage continued trade, job creation and capital investment in Texas. Industries of focus included aerospace, cultural tourism, energy, information and communication technology, manufacturing, semiconductors and more.
As a result, I look forward to growing the already-strong economic partnership between India and Texas. This mission also strengthened our understanding of the deep cultural tenets share by the people of Texas and India: family, faith, compassion, and hard work. And I am confident this enduring bond and strong collaboration will continue for years to come.
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